CreatorTally → Guides

Creator economy guides

The how and why behind the numbers — plain-English walkthroughs of creator earnings, pricing, and growth, each linking to the calculator that runs the math for you.

Earnings

How Much Do YouTubers Make?

What RPM really means, how ad and sponsor income stack up, and a worked monthly estimate.

Read guide Pricing

How to Price a Sponsorship

Turn followers and engagement into a defensible brand-deal rate range you can quote.

Read guide Rates

What Is a Good Engagement Rate?

The benchmark by platform and follower tier — and how to calculate yours honestly.

Read guide Earnings

How Creators Get Paid (Every Platform)

Ads, subs, bits, tips, memberships — the payout model on each platform, side by side.

Read guide Growth

Affiliate Income for Creators — The Math

Clicks, conversion rate, order value, commission — the formula behind affiliate earnings.

Read guide